VibeSzn Market is a campaign exploring the intersection of fashion and food. Rooted in the idea that jewelry, like food, is meant to be shared, styled, and experienced together, the campaign expands VibeSzn beyond accessories but into lifestyle. 

Designed with a marketplace aesthetic in mind, I incorporated VibeSzn’s jewelry to intentionally coexist alongside food, textures, and communal space. Intentionally positioning VibeSzn as part of how people gather, celebrate, and express themselves. The result is a campaign that feels lived-in, exciting, and culturally relevant. 

Visually, the campaign balances playful bold color, clean layouts, and expressive typography, drawing inspiration from food culture and marketplace environments. Every touchpoint reinforces VibeSzn’s identity as a balance between effortless and expressive.

Photography: Chelsea Dufresne